Digital Musings

The Coronavirus outbreak has had a significant impact on the world market. And, amidst grave uncertainty and calls for social distancing, it is not surprising that the consumer behaviour has undergone several changes.

Search Engine Optimization (SEO), along with social media marketing, is amongst the most popular methods to get more traffic for a website. SEO strategies must evolve with the ever-changing needs of consumers.

Amping up your local SEO performance helps you ride to the top of search results and can also in turn positively influence your paid search results.

A blog is dynamic as it keeps changing with the needs and preferences of the users. Gone are the days when blogs were primarily focused on quantity.

PPC Campaign is one of the successful methods to generate profit on online promotion. It offers a lot of opportunities to small scale business firms and start-ups.

In today's highly innovative world, having high-quality products and excellent customer service is no longer enough.

It was in the year 2010 that we began showing hotel information in a comparatively useful process. We showed the sponsored hotel prices in Google Maps.

Marketing on social media platforms can work wonders for your brand reputation and give a boost to your returns on investment.

Upgrade your websites with structured content on all the pages, making it easier for the search engines and social media web sites to index them.

There are many instances where users put the keywords on hold because they do not receive click or impression volume.

To make your brand stand out and attract more customers, incorporate the idea of including customer reviews,

Given the importance of web analytics data, it is essential to conduct a web analytics audit every year.