Glossary

an alphabetical list of words relating to a specific subject, text, or dialect.

A type of text ad that is shown with video content on the display network. These ads appear within the video Ads.

1.1 What is title Tag?

A title tag is a HTML component that indicates the title of a website page. Website title tags are showing organic search engine result pages (SERPs) and title is is clickable for a given result.

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1.2 H...

This helps an advertiser to target websites or placements basis the topics or interests on which one thinks could be the best match for the brand in order to create awareness about the brand or can be used to generate an end goal which is associated ...

A type of video ad that allows viewers the choice of which ad they want to see. True view ads use cost-per-view (cpv) bidding. They appear on YouTube and other videos on the Google display network.