Glossary

an alphabetical list of words relating to a specific subject, text, or dialect.

Google local business listing is an online profile that contains your business name, address, phone number, and other details.  The purpose of creating local listings is to make your business visible on the Internet. It helps to increase your website...

A network of websites that monetize their traffic by allowing Google to place display ads in different formats on them.

When a searcher types a question based query in a search engine, a snippet of content is displayed on top of all results. This is known as a featured snippet. The displayed content under the snippet is from those pages ranking on page 1. This snippet...

Google Panda is a change to Google's search results ranking algorithm, which was first released in February 2011. The change is aimed to lower the rank of "low-quality sites" or "thin sites", which have duplicate content, and return higher-quality si...

Google launched the Penguin Update in April 2012 to better catch sites deemed to be spamming its search results. In particular, it catches those sites doing so by buying links or obtaining them through link networks designed primarily to boost Google...

Google webmaster allows webmasters to check all aspects of website status such as indexing, crawl errors, HTML improvement etc.

Following are some major points present in the left navigation of Google Search Console:

1. Dashboard
2. Search Ap...

If your website contains a number of tracking tags. Google tag manager allows multiple tags and tracking to be managed through one “container” tag. Once installed, tags can be managed from the user interface rather than having to update code manually...

Guest Blogging is when content is created and published by users on a blog, other than their own, in order to reach a wider audience.