Glossary

an alphabetical list of words relating to a specific subject, text, or dialect.

Editorial links are links which are not asked for, not traded for and not paid as is the case with acquired link. It’s a one way linked placed within the body of content that is naturally given by other website. Editorial links are the part of strong...

Bidding strategy that allows Google to bid 30% more than your max. cpc bid in order to achieve a conversion.

Google Analytics calculates exit rate based on how many users leave your site from a particular page. To calculate the percentage, Google Analytics checks how many users are leaving from a particular page and then it divides it from the total visits ...