If you run an SME or a startup, you will be aware of the importance of the internet in generating customers for your business. At the same time, you might not be willing to get into a recurrent monthly contract with an agency. Also, the requirements might not justify the costs an agency might charge.
This is where Envigo steps in. You can retain us for a period of 4-6 weeks, in which we Envigo will conduct a review of your business and website and figure out the best ways to increase its online effectiveness. We will then set up all that needs to be set up, and train you on all that you need to know – based on your current requirements and future plans. You can continue to call us for any questions as you grow your business in the future as well. In short, Envigo will enable you manage your online marketing entirely in-house.
Envigo’s starter pack for Startups and SMEs includes:
Website review
– Envigo will review the website, its search engine rankings, website traffic and traffic sources. A review of your business objectives, future plans and current level of resources which you want to dedicate for online marketing will be done. Based on this, an online marketing and website development plan is created and is reviewed with you.
Paid search engine account set up
– Envigo will set up a paid search engine account for you on major search engines (if required). Keywords will be loaded based on your product offering and spend levels will be aligned with your budget and marketing objectives.
Bespoke SEO guidelines and changes
– Based on the website review, Envigo will suggest changes on your website. Your website will be listed in all major directories related to your business. A guidelines document will be published to help you guide your web development going forward.
Web analytics set up
– Envigo will set up a simple web analytics tool which will help you gain insights about customer behaviour . A changed website template will be created so that all future pages are also tagged.
Training
– Envigo will organize training sessions and material for you, which will help you manage your online presence effectively. Sessions on paid search engine advertising, search engine optimisation and web analytics will be included.
Please email us at starter@envigo.co.uk for a discussion on your online marketing needs.
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